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Marketing & Branding

7 Tricks to Jazz Up Your Old Rusty Content

By October 14, 2023No Comments

Everyone hits that “Oh man, what now?” moment in content creation.

Good news?

You don’t have to reinvent the wheel.

Let’s take those killer pieces you’ve got and give them a new, sizzling life.

Here are seven ways you can do it buddy:

  • Dig Up Your Golden Oldies:

 

Remember that blog post that had everyone talking?

Yeah, that’s gold! Resurrect it.

Check out tools like Google Analytics.

If folks loved it once, they’ll adore the revamped version.

Dive deep and see what parts of your content had folks nodding along.

That’s where the magic is.

  • Age Like Fine Wine with Evergreen Content:

 

Some content is like your favorite jeans – always in style.

Tips, tricks, how-tos?

Those are your golden tickets.

Bring ’em back as podcasts or funky infographics.

Got a hit video?

Write it out, spice it up, and see it shine on other platforms.

  • Chop Up Those Meaty Pieces:

 

You know those super long articles you’ve got?

Slice ’em up!

Give folks bite-sized chunks.

Who doesn’t like a snack now and then?

Peek into what you’ve got and pick the juiciest bits.

That’s what you’re looking for.

  • Stir Up a Content Cocktail:

 

Got pieces that are like peas in a pod?

Mix them up for a refreshing cocktail.

Like turning a few related blog posts into one killer e-book.

  • Jazz Up Your Numbers:

 

Got a data-packed article?

Let’s make it snazzy with a cool infographic.

Think of it as giving your content a sharp suit.

Who can resist?

  • Tailor It, Don’t Copy-Paste:

 

That podcast?

Make it a written piece.

That video?

How about a picture story?

Don’t just slap the same thing everywhere.

Dress it for the occasion.

  • Listen to the Street Talk:

 

The chatter out there? It’s golden.

Grab those user comments, reviews, or shout-outs.

Whip them up into a killer testimonial or even a story.


Remember, amigo, it’s not about being new all the time.

Sometimes, it’s about giving the old ones a shiny new twist.

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